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Pure Nordic
Discover a curated world of elegance and innovation, where you can shop for premium design products that elevate your lifestyle

Timeless, and stylish furniture pieces, meticulously crafted to infuse spaces with serene simplicity and lasting elegance

Donald Woodring
Lead Designer, Pure Nordic

About the firm
Lifestyle furniture shop and design studio founded in Malmö curating new Scandinavian aesthetics
Meet our dynamic team of interior designers, where creativity meets functionality to redefine spaces. With a shared passion for transforming environments, each team member brings a unique perspective and specialized expertise to the table. From concept to execution, we blend aesthetics with practicality, turning visions into vibrant, harmonious realities. With a keen eye for detail and a commitment to client satisfaction, our team is dedicated to crafting personalized, inspiring interiors that resonate with individual lifestyles. Together, we bring your dreams to life, one space at a time.
From concept to completion, we blend functionality with aesthetics, ensuring every project is a testament to our commitment to creating environments that reflect your personality and aspirations. Join us in the journey of shaping spaces that tell your story.
“ There's an extraordinary joy that comes from knowing the designs you bring to life resonate with profound purpose.”

Torben Svensson
Torben spearheads our team, shaping designs that seamlessly blend aesthetics and functionality. Their leadership sets the tone for an environment where creativity flourishes.
Lovisa Bergstrom
As our seasoned senior designer, Lovisa brings a wealth of expertise in curating spaces that exude elegance. With a portfolio of successful projects, their touch transforms every room into a sophisticated haven.
Henrik Larsgaard
Known for pushing the boundaries of design, Henrik injects fresh ideas into every project. Their innovative approach ensures that each space is a unique reflection of the client's personality and lifestyle.
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News & Updates
Explore our blog for insights on Nordic design, sustainable living, and tips to elevate your space with our style
30/05/2025
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21/04/2025
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CONTACT US
Malmö, Sweden
website@email.com
(322) 512 08 15
Free shipping for orders over $200 ·
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Recent Arrivals
Our designs balance a modern perspective natural to the urban with an ingrained value of contemporary technique, discipline and detail attention.
Oversize Sweatshirt$115.00
Presto Nagoya Top$90.00
Product Frame$135.00
Product Full-Screen$185.00
Product Half-Screen$175.00 Original price was: $175.00.$150.00Current price is: $150.00.
Product Impact$985.00
Product Off-Grid$185.50
Favourite Denim
Our designs balance a modern perspective natural to the urban with an ingrained value of contemporary technique, discipline and detail attention.
Savvy Sling Model 2$75.00
Sawyer Rose Sofa$1,250.00
Sedute Maugham$220.00
Servo BO-44$1,150.00
Spectrum X-200T$1,400.00
Spire 8-X Red$120.00
Susanne Brent Lounge$750.00


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Thoughtful design. Responsible production. Quality that lasts.
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Headquarter
9876 Design Blvd,
Suite 543, Beverly Hills,
CA 90212
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About the shop
Featuring simple, and beautiful designed products for nerds and designers.
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Gothenburg, Västra Götaland
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Everything you need to start enjoying brilliant sound
Set up your speakers in no time, start playing music, and enjoy full control of your system with the new automatic configuration app.
The most classic silhouette with contemporary ergonomics
We want you to work at your best, that’s why we make designs to solve problems that are as beautiful as they are useful.
Best Selling
Spectrum X-200T
$1,400.00Its compact design size makes it ideal for travel or the perfect…
Traverse Winner
$175.00Quickly impact bleeding-edge bandwidth whereas covalent…
Susanne Brent Lounge
$750.00This model is in our assortment for decades and is still very…
Wildcat New
With an eye-catching design this item has become an iconic…
Sedute Maugham
$220.00This model is in our assortment for decades and is still very…
Servo BO-44
$1,150.00Its compact design size makes it ideal for travel or the perfect…
Spire 8-X Red
$120.00Its compact design size makes it ideal for travel or the perfect…
Wanders Sofa
$2,450.00This model is in our assortment for decades and is still very…
New Arrivals
Sedute Maugham
$220.00This model is in our assortment for decades and is still very…
Servo BO-44
$1,150.00Its compact design size makes it ideal for travel or the perfect…
Spectrum X-200T
$1,400.00Its compact design size makes it ideal for travel or the perfect…
Spire 8-X Red
$120.00Its compact design size makes it ideal for travel or the perfect…
Susanne Brent Lounge
$750.00This model is in our assortment for decades and is still very…
Traverse Winner
$175.00Quickly impact bleeding-edge bandwidth whereas covalent…
Featured
-
Everyday Backpack
Rated 5.00 out of 5$125.00 -
Integra Trident
Rated 4.50 out of 5$950.00 -
Traverse Winner
Rated 4.50 out of 5$175.00
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You'd be amazed at how quickly your skin and your body can rejuvenate given the right environment. Essential oils smooth the skin, and calm the mind.
Bestsellers
Shop our Favourites
A nutrient-rich and powerful blend of 24 pure and organic plant oils that infuse skin with vital vitamins, minerals and antioxidants to rejuvenate, reignite and then maintain skin’s natural radiance. The formulation is super-powered by naturally- derived CoQ10 – essential for collagen production and to help maintain elasticity. Skin is enlivened and looks plump, smooth, even-toned and luminous.
Goliath Original$325.00
Hoppen Stool Clean$450.00
Integra Trident$950.00
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Luxurious, certified organic and supercharged with unique, native Australian botanical oils and extracts, Ipsum skin care is carefully formulated with highest quality and sustainably-sourced plant oils, esters and waxes.
A nutrient-rich and powerful blend of 24 pure and organic plant oils that infuse skin with vital vitamins, minerals and antioxidants to rejuvenate, reignite and then maintain skin’s natural radiance.
Product Stunning$18,500.00
Savvy Sling Model 2$75.00
Sawyer Rose Sofa$1,250.00
Sedute Maugham$220.00
Servo BO-44$1,150.00
Spectrum X-200T$1,400.00
Spire 8-X Red$120.00
Susanne Brent Lounge$750.00
Traverse Winner$175.00
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